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Here is complete end to end integration walk through for twitter and R. It will help the data retrieval between two dates "since and until" PreRequisite: Twitter Account R Steps: Step 1: Go to https://apps.twitter.com/app/ Step 2: Sign-in to your twitter account Step 3: Click on create new app Step 4: Fill basic requirement to create app ... Read more
In this blog, the aim is to understand engagement of users on Facebook groups. Facebook groups are created to target audience or fellow members with a “relevant” message. Group members could be targeted for Building brand or creating awareness Sharing blogs or gaining audience for a website Indirect product or services selling Building profile by ... Read more
Regression Model: Improving Facebook Post Likes In the previous blogs, we have focused on extracting data from Facebook page of a bank/company, providing descriptive statistics of Facebook Post KPIs, and condulting exploratory data analysis to understand factors driving the Facebook likes or sharing of a post. Extracting Data from Facebook Association of Likes and Post ... Read more
Facebook is such an important social media channels; hence we are trying to understand Australian Banks' engagement over the social media platform - Facebook. In the last blog, the focus what historical trends for the 4 major Australian banks Facebook post. Digital Engagement of 4 largest banks in Australia. Considering a significant drop in number ... Read more
Importance of social media and digital world can't be underestimated. Facebook and other social media channels could be used for visitor engagement to customer servicing. A detailed view on how social media channels could be used for branding and profitability. A brief analysis on- What drives Facebook Likes?. In this blog we will focus on ... Read more